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Mobile Style Guide

The KP Brand translates into the mobile experience in many ways including use of the KP logo, KP branded photos and textures, mobile typefaces, and app naming.

What’s Inside

  • App Guidelines
    Learn about Mobile Specific Brand Guidelines, App Naming, and Mobile Content.
  • Color Palettes
    View the comprehensive collection of KP Color Palettes.
  • Design Resources
    View design kits, icon libraries, splash screens and app icon templates, and more.
  • App Store Branding
    Learn about how to best present your application to consumers in the app stores: Apple’s App Store and Google Play.

What’s New

App Product Icon Toolkit

Your app product icon must align with Kaiser Permanente’s new Mobile Brand Architecture.

App Product Icon Toolkit

Color Palettes

View the comprehensive collection of KP Color Palettes.

Color Palettes