Design Thinking
The design thinking process involves a set of key research and creative thinking milestones that take you from problem definition to implementation planning. Unlike analytical thinking, design thinking includes “building up” ideas, with few, or no, limits on breadth during the ideation phase. The information below showcases design thinking phases that play a critical role in finding innovative and creative solutions.
Understand |
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Empathize Conduct research to develop an understanding of users |
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Define Use research to identify pain points of users |
Explore |
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Ideate Generate innovative ideas through a human-centered design approach |
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Prototype Build interactive prototypes capturing ideas generated through ideation sessions |
Materialize |
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Test Return to your users for testing and feedback |
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Implement Put your vision into effect |
Key Goals
The key-goals of the Design Thinking eco-system are to enable:
Growth
Create an environment that is open to growth & experimentation
Innovation
Make mistakes in order to achieve out of the ordinary results
Agility
Look at a problem from more than one perspective to help yield richer results